Can “Smart Mail” Help Solve USPS Woes?

The U.S. Postal Service has lost $20 billion in the last two years as it struggles to adapt to a fast changing, increasingly digital business environment. Could the agency help right itself by taking a page from its online competitors? The Freeman School’s Geoff Parker thinks so.

– See more at: http://freemanblog.freeman.tulane.edu/freemannews/index.php/can-smart-mail-help-solve-usps-woes/

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